The United Nations World Food Programme is the world’s largest humanitarian agency fighting hunger worldwide. The mission of WFP is to help the world achieve Zero Hunger in our lifetimes. Every day, WFP works worldwide to ensure that no child goes to bed hungry and that the poorest and most vulnerable, particularly women and children, can access the nutritious food they need.
In light of the influx of Rohingya refugees from Myanmar into Bangladesh, WFP has scaled up its operations in Cox’s Bazar to support those in need. The situation is receiving a great deal of media attention, both positive and negative, which needs to be managed. WFP also has an opportunity to promote its image by demonstrating its ability to scale up a systematic and orderly response, and by publicizing stories and reports from this through social media and other channels. Finally, communications support is also required to ensure adequate visibility is given to donors contributing to the operation, and to support their communications needs.
The position will initially be based in Cox’s Bazar, but may require some strategic support to CO.
KEY ACCOUNTABILITIES (not all-inclusive)
Under the overall supervision of Communications Specialist, the Communications Associate will perform the following responsibilities:
1. Perform specialised communications processes and activities, to support staff in the development, preparation, execution and dissemination of campaigns for target audiences.
2. Conduct research, suggest ideas, and provide coordination support to ensure the timely and effective delivery of video/film, photographic and radio projects. Manage the storage and distribution of audio/visual materials in accordance with relevant policies.
3. Serve as an information focal point, support and/or coordinate media coverage of events to optimise publicity of WFP’s activities.
4. Organise and execute special events, working closely with colleagues, external partners and media, to ensure events are effectively scheduled, publicised and attended.
5. Monitor traditional and social media, and report relevant information to senior staff to inform the development and/or evaluation of communications activities and strategies.
6. Under guidance, prepare content for use on traditional and social media platforms and networks, and printed materials, to enhance coverage and support of WFP’s activities, ensuring consistency with corporate messages.
7. Distribute and promote communications guidelines for WFP staff to refer to when creating content.
8. Manage updates and further develop internal records and databases, ensuring information is accurate, organised and available for others to access.
9. Respond to specialised queries and requests for support, using initiative and following standard processes, to ensure timely and accurate resolution of all enquiries.
10. Maintain relationships with internal and external stakeholders, in order to provide an aligned, coherent service, and to identify opportunities to collaborate/integrate processes and activities.
11. Implement improvements to communications methods and practices, to contribute to a better flow of information about WFP’s work to the media and stakeholders. Media management:
12. support donor relations; document donor contributions (eg by photographing WFP activities with bag markings, banners, etc) and produce social media content in coordination with partnership colleagues
13. Ensure inclusion of donor info in media messages
14. Liaise with communications staff from donor representations locally
4Ps CORE ORGANISATIONAL CAPABILITIES
Understand and communicate the Strategic Objectives: Coaches team in the most effective ways to communicate WFP’s Strategic Objectives to WFP team and partners in the field.
Be a force for positive change: Implements new methods or tools to improve team’s work processes and productivity.
Make the mission inspiring to our team: Maps team’s activities and tasks to specific successes in beneficiary communities to showcase positive impact.
Make our mission visible in everyday actions: Explains to teammates how each unit contributes to the overall WFP mission.
Look for ways to strengthen people’s skills: Identifies skill development opportunities such as training modules or on-the-job experiences for self, colleagues and direct reports.
Create an inclusive culture: Facilitates team building activities to build rapport in own unit.
Be a coach & provide constructive feedback: Facilitates the pairing of junior colleagues with coaches within own team.
Create an “I will”/”We will” spirit: Proactively anticipates potential challenges and develops mitigation plans to ensure that team meets goals and targets.
Encourage innovation & creative solutions: Identifies opportunities to be creative in own work and to help team be more innovative and accurate in their respective tasks and areas of work.
Focus on getting results: Monitors team’s deliverables and provides feedback to ensure outcomes are delivered consistently and accurately.
Make commitments and make good on commitments: Provides accurate guidance to team on expected responsibilities and tasks, whilst also upholding own commitment to the team.
Be Decisive: Sets an example and provides guidance to junior team members on when to escalate issues when faced with challenging issues in the workplace or in the field.
Connect and share across WFP units: Facilitates partnerships with other WFP units to accomplish missions in the field.
Build strong external partnerships: Sets an example and provides guidance to team on how to build relationships with external partners.
Be politically agile & adaptable: Articulates to colleagues or direct reports the value of contributing to other WFP teams and agency partnerships in fulfilling WFP’s goals and objectives.
Be clear about the value WFP brings to partnerships: Organizes, monitors, and prioritizes own and team’s efforts to ensure that they will fulfill the needs of internal and external partners.
Capability Name Description of the behaviour expected for the proficiency level
Media and Influencer Relationship Management Demonstrates ability to respond to and/or escalate needs of media and influencers within own scope of responsibility to raise the profile of WFP, build relationships and further organisational aims.
Media and Communication Expertise Collates accurate and timely information presented in required format (i.e. written or visual materials) as well as verbally, to enable information flows and informed decision making on communications issues.
Specialised Knowledge in Communications Exhibits specalised technical knowledge of communications channels processes, tools and techniques. In immediate area of responsibility, provides support in developing written, visual, audio and multi-media content for communications materials and suggestions for improved communications processes.
Sociopolitical Contextual Understanding Shows awareness of the multilateral/interagency environment and the dynamics in which WFP operates which informs approach to daily tasks.
Communication Strategy and Planning Demonstrates sound understanding of WFP communications strategy and effectively implements tailored media and communications plans which support the delivery of the strategy.
DESIRED EXPERIENCES FOR ENTRY INTO THE ROLE
• Has demonstrated a sound understanding of WFP communication techniques and activities and awareness of the socio-political context in which WFP operates through day to day work
• Has provided ad-hoc guidance to new staff members
STANDARD MINIMUM QUALIFICATIONS
Education: Advanced University degree in Journalism, International Relations, Public Relations, Communications or other relevant field, or First University degree with additional years of related work experience and/or trainings/courses.
Experience: At least 5 years of experience, including:
Experience as a journalist or working in media relations
Experience as spokesperson for an international organisation
Experience of strategic communications in a humanitarian / development context
Emergency deployment experience an advantage.
Language: Fluency in both oral and written communication in English and Bengali.
TERMS AND CONDITIONS
Contract Type: Service Contract (SC)
Contract Duration: 6-month, renewable
Duty Station: Cox’s Bazar, Bangladesh
Nationality: Bangladeshi only
Monthly Net Salary: BDT 103,091.00 net.
DEADLINE FOR APPLICATIONS
Only candidates meeting the above requirements are requested to submit an online application by 24 October 2018.
Qualified female applicants are especially encouraged to apply
WFP has zero tolerance for discrimination and does not discriminate on the basis of HIV/AIDS status.
No appointment under any kind of contract will be offered to members of the UN Advisory Committee on Administrative and Budgetary Questions (ACABQ), International Civil Service Commission (ICSC), FAO Finance Committee, WFP External Auditor, WFP Audit Committee, Joint Inspection Unit (JIU) and other similar bodies within the United Nations system with oversight responsibilities over WFP, both during their service and within three years of ceasing that service.